Why I Chose Real Estate after 25 Years in Business

Written By Erika Mena Machuca
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After more than 25 years helping businesses grow across Latin America and the U.S., I realized what truly inspired me wasn’t just strategy — it was people. I loved connecting, problem-solving, and helping others reach their goals.

After living in Miami, I recently made my own move to Central Florida — a city that perfectly blends opportunity, growth, and community. Going through that transition myself reminded me just how meaningful it is to help others find not just a house, but a home that fits their next chapter.

Real estate felt like a natural evolution of everything I’ve done: understanding people, guiding them through complex decisions, and building lasting relationships. My business background taught me to lead with integrity, insight, and care — qualities that now define how I serve my clients every day.

Whether you’re relocating across town or across the state, I know firsthand how personal the process can be. My goal is to make every move — including yours — effortless, informed, and truly rewarding.

Erika Mena Machuca

With a 25-year background in business and marketing, I blend professionalism with a personal touch.

I am passionate about helping people find not just a home, but a lifestyle they love in the Orlando Area.